Sneak Peak At 2008 Hyundai Veracruz
January 22nd, 2007
This video gives you a sneak peak look at the company-produced “b-roll” video for the 2008 Hyundai Veracruz, which was finally revealed at the Detroit Auto Show this week. A B-roll is produced for advertising and news sources to use and generally shows the vehicle being used just as the company designed it to be used. In this case, mainly between the curbs with very light off-road use.
After seeing the Veracruz in person, it appears that the Hyundai has a potential winner on its hands. Naturally, sales will tell us whether or not it will be a big hit, but there’s room at the table for a crossover with as much style as this one shows inside and out.
HCD10 Hellion Presented At L.A. Auto Show
December 4th, 2006
Hyundai presented the world debut of the HCD10 Hyundai Hellion concept at the L. A. Auto Show yesterday. The Hellion concept is a compact three-door sport crossover designed by Hyundai’s California Design and Technical Center to redefine standard crossover design.
Hellion’s architecture was inspired by a tough, hardshell backpack that uses ribs to provide structural and visual strength. To support this, Hyundai used three ultra-lightweight structural ribs to create Hellion’s safety cage, and a removable canvas soft-top completes the “shell”. The Hellion rides on 20-inch Teflon coat wheels and a common rail diesel engine provides power.
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2006 Hyundai Sonata
October 28th, 2006
Hyundai, the largest car company in South Korea, invested in North America with a new $1.1 billion Alabama assembly plant, a vast technology and engineering center located in Michigan, $30 million worth of studios for research and design in Irvine, Calif., plus a $50 million test track pitched near California City in the Mojave Desert.
As a result, many of the vehicles in Hyundai’s extensive line slant directly toward the American market,such as a new generation of designs for Sonata, a four-door and five-passenger sedan which is the first Hyundai to come out of that Alabama factory. Consider the Sonata for 2006 completely new in size, style and mechanical components.
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